1. Understand your customer
If your organization understands customer needs, creating the persona and solving the customer problem will be easy.
2. Apply a multichannel strategy
For customer interaction, use different channels like email, phone, apps, chat, etc.
3. Be online 24/7
The customer service team should always be available because problems can occur anytime.
4. Capture customer feedback
Send a post-interaction survey using a follow-up email for your service feedback.
5. Measure customer experience
Net Promoter Score can help measure customer experience by collecting valuable customer information.