Introduction Every business level, from minor to multinational companies, faces challenges from customer churn. Businesses need to understand the significance of analyzing customer churn. Evaluating churn allows companies to retain customers and increase sales proactively. This article offers 11 recommendations for businesses to reduce customer churn. Also, we will focus on five key points that contribute …
Introduction Business-to-Consumer (B2C) is a sales model that sells products or services from a company to an individual buyer. This article will provide extensive detail on B2C business and learn how it works. B2C business is the direct Business-to-Consumer in which two main stakeholders occur, business industry and customers. How does B2C work? The B2C …
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SEO vs. PPC SEO and PPC are like bread and butter for businesses to promote their online content and get visitors to check out their sites. Both ways have their upsides and downsides, so it’s super important for businesses to think about which one suits them better. SEO vs. PPC: Which is better for your business? …
What is Customer Lifetime Value (CLV)? Customer Lifetime Value (CLV) is the worth of a customer over their whole time using the business. It’s about more than just the first buy, but also whether they’ll keep returning to purchase more. Companies examine how much money customers spend, how frequently they purchase, and how long they …
Customer Lifetime Value: How to Calculate It & Why It Matters Read More »
What is Customer Acquisition Cost (CAC) Customer Acquisition Cost (CAC) means how much money a business spends to get new customers. This helps companies to know if their marketing and sales plans work well. CAC is a critical number that tells businesses how much it costs to get each new customer. This helps them make …
Customer Acquisition Cost (CAC): How to Calculate & Improve It Read More »
What is Business Continuity Plan? A Business Continuity Plan (BCP) is a methodology to prevent and recover systems during a disruption. Its goal is to ensure safe operations before, during, and after the execution of the recovery disaster. Also, it prepares and handles situations outside normal operations. BCP is also beneficial for a company to …
What is a Business Continuity Plan and How Does It Work? Read More »
What is Minimum Viable Product? Do you want to start a small business and want results in less time? To add value to your product and deliver an outcome that grows with a reasonable budget and limited resources, a Minimum Viable Product (MVP) is the best choice for a better successful business Startup. However, understanding …
Introduction to B2B Lead Generation Many companies need help with sales leads despite having a stellar product. More than having a stellar product is required; your sales team will need a solid lead-generation strategy to find potential customers. The actual problem for most businesses is generating leads in the first place. Hubspot found that 61% of …
B2B Lead Generation: 20 Strategies to Generate B2B Sales Leads Read More »
Introduction The most challenging task you must handle as a team leader or business owner is ensuring your employees’ productivity. How do you ensure employee productivity if you work remotely or your company is vast? It makes keeping a check on every employee difficult. Yet your employees’ productivity is crucial for your company’s success. Time …
Best Time Tracking Software to Use: Review & Pricing Read More »
Introduction Do you know customer retention and how it can transform your business? You must have heard about this term from time to time. If you are a part of the e-commerce arena, your goal will be to have a high retention rate. Making regular and repeated customers is easier and cheaper than hunting new …
Customer Retention & Customer Experience: Strategies that Works Read More »
Introduction Do you want to promote your brand and grow your business? Then try YouTube ads, as they are the best options. YouTube ads help you to show your product and its use to people. Furthermore, it’s a platform that allows you to grow your business. The best part? You can select any advertisement according …
YouTube Ads: Use YouTube Video Ads to Grow Your Business Read More »
Introduction How would you feel if you woke up one morning and tried to get into your WordPress account only to discover that your website had been hacked? You’re going to freak out, of course. Hacking attempts are possible on any website on the internet. Because WordPress is one of the most used websites on …