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SEO vs. PPC

SEO vs. PPC: Which is Better for Your Business?

Business

SEO and PPC are like bread and butter for businesses to promote their online content and get visitors to check out their sites. Both ways have…

SEO vs. PPC: Which is Better for Your Business? Read More »

Conversational Marketing

Conversational Marketing: Definition, Benefits, and Examples

Marketing

Conversational marketing has recently gained immense popularity as a go-to strategy. Its primary motto is to talk to people and make them like the product…

Conversational Marketing: Definition, Benefits, and Examples Read More »

Customer Lifetime Value

Customer Lifetime Value: How to Calculate It & Why It Matters

Business

Customer Lifetime Value (CLV) is the worth of a customer over their whole time using the business. It’s about more than just the first buy,…

Customer Lifetime Value: How to Calculate It & Why It Matters Read More »

Amazon Marketing

Amazon Marketing: 7 Effective Amazon Marketing Strategies

eCommerce

Amazon Marketing is a way to increase sales and make products more visible on Amazon. It helps businesses reach more customers and advertise better.  There…

Amazon Marketing: 7 Effective Amazon Marketing Strategies Read More »

Google Bard

Google Bard: Google’s AI Chatbot Explained

Technology

Google Bard is an AI tool that works on Large Language Models (LLM). Additionally, Google Bard’s AI technology is designed to understand the context and…

Google Bard: Google’s AI Chatbot Explained Read More »

Customer Acquisition Cost

Customer Acquisition Cost (CAC): How to Calculate & Improve It

Business

Customer Acquisition Cost (CAC) means how much money a business spends to get new customers. This helps companies to know if their marketing and sales…

Customer Acquisition Cost (CAC): How to Calculate & Improve It Read More »

content strategy

Content Strategy: How to Develop It in 7 Easy Steps

Marketing

To make a great content strategy, you must figure out how to create and handle content that will grab your visitor’s attention and hit your…

Content Strategy: How to Develop It in 7 Easy Steps Read More »

ChatGPT for SEO

ChatGPT for SEO: Leverage It to Outperform Your Competitors

SEO

ChatGPT is a versatile and intuitive chatbot platform developed by the OpenAI company based on cutting-edge Artificial Intelligence technology. It checks their questions and gives…

ChatGPT for SEO: Leverage It to Outperform Your Competitors Read More »

Enterprise SEO

Enterprise SEO: 9 Enterprise SEO Tips

SEO

Enterprise SEO focuses on SEO strategies that improve organic presence and ROI for larger organizations. A good SEO plan needs careful planning, consistent execution, and…

Enterprise SEO: 9 Enterprise SEO Tips Read More »

Business Continuity Plan

What is a Business Continuity Plan and How Does It Work?

Business

A Business Continuity Plan (BCP) is a methodology to prevent and recover systems during a disruption. Its goal is to ensure safe operations before, during,…

What is a Business Continuity Plan and How Does It Work? Read More »

niche marketing

What is a Niche Market: Definition, Examples & Benefits

Marketing

Carving your name in the market is difficult because every brand wants to be the brand ambassador of the year. Also, gaining this title will…

What is a Niche Market: Definition, Examples & Benefits Read More »

Website Taxonomy

Website Taxonomy for SEO: A Complete Guide & Best Practices

SEO

If you have been in SEO for some time, you know how vital taxonomy is for SEO. Taxonomy makes it easier to organize your content,…

Website Taxonomy for SEO: A Complete Guide & Best Practices Read More »

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