Top WordPress Plugins for Creating Pop-Ups

WordPress Plugins for Creating Pop-Ups


Pop-ups have become an indispensable tool for modern marketing strategies. They help businesses generate leads, promote products or services, and keep visitors engaged throughout their online journey. By leveraging the power of WordPress plugins, you can effortlessly create captivating and highly converting pop-ups that fit seamlessly into your existing website design.

In this blog, we will highlight five top WordPress plugins specifically for creating pop-ups. These plugins offer user-friendly interfaces and advanced functionality tailored to various business objectives.

Understanding Pop-Ups and Their Advantages

Although some people find pop-ups annoying, well-designed ones improve the user experience and showcase great website information.

Some advantages of pop-up apps include these:

1. Improving Lead Generation

Many companies find it helpful to generate good leads by using focused ads and talking to customers. Pop-ups are a natural extension of this approach because they let you get important information from website users, like their names, phone numbers, and email addresses.

2. Better Bounce Rate

People leave your website faster if they find essential information challenging to understand. A clever, direct message is better for keeping people there.

Using good pop-ups reduces the chance that users will leave without making a purchase and encourages them to look around your website more.

3. Seamless Integration with Other Platforms

While many WordPress pop-up plugins are designed to improve the experience of website visitors, they are also great at making it easy to connect to other platforms, such as e-commerce solutions, CRM systems, and marketing automation tools.

Use pop-ups to conduct polls, surveys, or quizzes to get people thinking and talking about your content.

Choosing the Right Plugin for You

Choosing the Right Plugin for You

With so many pop-up plugins on the market, selecting the best one requires carefully weighing these critical factors:

1. Compatibility and Support

Ensure that the chosen plugin works smoothly across different versions of WordPress, supported browser types, and screen resolutions. Additionally, verify if active development teams are behind the project, regular releases, and access to reliable customer support resources.

Look out for plugins that offer extensive documentation, tutorials, and Q&A section forums where fellow users can provide valuable assistance.

2. Customization Options

Consider whether the plugin offers enough flexibility to meet your design and content requirements. Assess its ability to customize visual elements, layout styles, animation effects, and call-to-action buttons according to your desired brand identity.

Pay attention to the availability of premium add-on packages offering extended customization features and integration possibilities.

3. Performance Impact

Evaluate the loading speed implications introduced by using a WordPress pop-up plugin. Avoid integrations that significantly slow down page rendering, affecting overall site responsiveness and user experience.

Optimize resource usage through efficient code execution and minimize unnecessary dependencies.

4. Target Audience Segmentation

Research which demographics or interest groups will likely engage with your targeted messages through pop-ups. Use the plugin’s targeting capabilities to deliver relevant content and calls to action to specific segments of your audience.

Monitor trends and preferences among returning visitors to refine your strategies and maximize effectiveness.

5. Analytics and Tracking Features

Assess whether the selected plugin offers robust analytics tools and tracking capabilities for measuring conversions and identifying areas for improvement.

Compare plugins based on their reporting dashboards, conversion rate calculations, and the level of granularity provided.

Be mindful that some paid services may offer superior data collection and visualization techniques compared to free alternatives.

6. Security Practices

Look for plugins that prioritize security and protect sensitive information about your website visitors. Ensure that user data is appropriately encrypted and securely stored, and address any known vulnerabilities that could expose Personally Identifiable Information (PII) or compromise system integrity.

Consult the reputable sources listed below for recommendations on trusted WordPress pop-up plugin developers.

Top WordPress Plugins for Creating Pop-Ups

1. OptinMonster

Image Source:

OptinMonster is one of the most popular WordPress pop-up plugins. It lets you create fully customizable pop-ups that help you promote and increase signups for your website or newsletter.

OptinMonster offers many predesigned templates that you can use as a base and build on top to create stunning pop-ups that match the aesthetics and theme of your Managed WordPress website and look less like pesky ads.


  • Geo-Location Targeting: OptinMonster displays personalized campaigns to visitors based on location, significantly improving the conversion rate.
  • Exit-Intent Technology: OptinMonster displays a pop-up message just before the user leaves by detecting visitors’ mouse location.
  • MonsterLinks 2-Step Opt-ins: Monster Links convert any image or link into an opt-in form, improving conversions by 785%.


OptinMonster offers free and paid plans starting from $9/month, giving you access to additional features. Other plans that OptinMonster offers are:

  • Plus: $19/month
  • Pro: $29/month
  • Growth: $49/month

2. TrustPulse

Image Source:

It was developed by the same team that developed OptinMonster. Trustpulse is a great plugin that uses social proof pop-up notifications to improve your website conversion by 15%.

Installing TrustPulse on your Managed WordPress Website allows you to create a pop-up notification or custom action messages every time a purchase is made.

Moreover, social-proof pop-up notifications can trigger FOMO in visitors and encourage them to purchase your product or services. It helps build trust and credibility for your website.


  • Real-time event Tracking allows you to display a live stream of visitors’ actions on your website. This includes actions like purchases, signups, and more.
  • On Fire notifications help trigger FOMO in visitors. It shows the number of people taking action on the website at any moment.
  • Easy To Setup: TrustPulse takes less than 5 minutes to install and requires no coding.
  • Compatibility: TrustPulse is compatible with all popular CMS systems, such as WordPress, Shopify, WooCommerce, and Squarespace.


  • Basic: $5/month
  • Plus: $10/month
  • Pro: $19/month
  • Growth: $39/month

3. Bloom

Image Source:

You should check out Bloom if you are using Elegant Theme products. Known for its modern design, Bloom can help convert your website visitors into paying customers or email subscribers. You can get it for free if you are a member of Elegant Themes.

Bloom offers six automated opt-ins and 3 form orientations that other inputs can trigger. This flexibility allows you to tailor your opt-in forms to suit your audience’s needs and preferences.

With over 100 professionally designed templates, you can create stunning pop-ups to improve your website engagement and sales. The tools and resources help you quickly achieve your goals, whether you’re looking to promote special offers or drive conversions.


  • Highly Customizable: Bloom offers extensive customization, including stunning templates, opt-in form orientation, customizable borders, responsive buttons, and more.
  • Easy to Use Dashboard: Bloom uses a custom panel in your Managed WordPress Website to easily manage your Bloom account, lists, opt-ins, and data.
  • 24/7 Support: Elegant Themes offers around-the-clock support for all their products, including Bloom. Their experienced support team can help you resolve your issues quickly so you can focus on your business.


You can not purchase Bloom as an individual product as it comes pre-bundled in the Elegant Themes Divi bundle, which is priced as:

  • Yearly Plans
    • Divi: $89/Year
    • Divi Pro: $287/Year
  • Lifetime Plans
    • Divi Lifetime: $249/Year
    • Divi Pro + Lifetime: $365/Year

4. Thrive Leads

Thrive Leads
Image Source:

Thrive Leads is the one-stop solution for all your list-building needs. The plugin offers a wide range of opt-in form types, including pop-ups, in-line forms, and 2-step opt-in forms, allowing you to choose the format that best suits your website and audience.

This flexibility ensures you can create targeted and effective lead-capture campaigns tailored to your goals.

You don’t need multiple plugins and tools to generate leads. With Thrive Leads, you get tools like:

  • Thrive Box: Thrive Box is a customizable pop-up you can customize and configure to match your website.
  • In-Line Forms: In-line forms automatically add an opt-in form between or at the bottom of the post.
  • 2-Step Opt-In Form: The 2-step opt-in form creates a signup process by adding buttons/ links on your website.


  • A/B Testing: A/B testing allows you to display different types of opt-in forms to other visitors and compare them, which generates more conversion. This data can help you in creating better pop-up forms in the future.
  • Email Marketing Integration: Thrive Leads offers direct API integration with popular email marketing services like Mailchimp and Sendy to streamline the process of email automation for your email lists.


Thrive Leads starts at $99/Year, which includes a standalone WordPress plugin. Still, if you are looking for an entire suite of integrated plugins, you can check the Thrive suite for $299/Year.

5. Ninja Popups

Ninja Popups
Image Source:

Ninja Popups is an easy-to-configure pop-up plugin for your Managed WordPress Website that encourages visitors to take action, like subscribing to your newsletter, locking content behind a signup page, and offering discount offers to leaving customers.

It also features 74 animation effects that add dynamic elements to your pop-ups, capture visitors’ attention, and increase engagement. These effects contribute to a visually appealing and interactive user experience, whether a subtle fade-in or an eye-catching slide-in animation.

Ninja Popups API integration makes it compatible with the most famous mailing systems, such as Mailchimp, Jetpack, ConvertKit, SendPress, and many more.

With its drag-and-drop visual editor, you can easily create personalized pop-ups and align them on your website when needed. Ninja Popups also empower you to develop compelling pop-up campaigns that drive results and boost conversions on your WordPress website.


  • Opt-in Locker: Lock your content behind a signup wall
  • Social Locker: Lock your content behind a social media pop-up
  • Mobile Support: All the themes are optimized for mobile and tablet devices
  • Significant Traffic Increase: Ninja Popups claims that their plugin can improve your email subscribers by 700%


Ninja Popups charges $24 for their six-month membership.

Convert Your Visitors With Pop-Ups Plugins

Selecting the right WordPress plugin for implementing pop-ups on your website is crucial for enhancing conversion rates and boosting engagement.

Among the plethora of available options, OptinMonster, TrustPulse, Bloom, Thrive Leads, and Ninja Popups emerge as standout choices when integrated with WP Provider’s Managed WordPress Hosting. Each pop-up plugin offers unique features tailored to meet users’ specific needs.

So, whether you prioritize customization, comprehensive features, or ease of use, these top plugins offer a range of options to help users convert visitors effectively.

Carefully evaluate your needs and explore the features provided by each plugin before making informed decisions. The right plugin can elevate the website’s conversion rate and help achieve desired goals.

More Resources:

10 Best WordPress Cache Plugins to Speed Up Your Website

Drupal vs WordPress: Which is the Better CMS?